Commercial Real Estate 101 

Do You Need a Specialist in Commercial Real Estate?

From financial advisors to medical practitioners, at some point, we’ve all needed a specialist. Real estate is no diffe租金. We’re all familiar with residential and commercial real estate, but through the years, commercial real estate specifically has become highly specialized.

A broker’s role has morphed into that of a real estate “advisor.” Depending on the property type and specialization, there are a slew of functions brokers perform, including financial and market analyses, demographic studies, site selection research, portfolio analysis, 和更多的.

The depth of broker specialization is largely dependent on the needs of the market. The larger the market, the more specialized it tends to become. 在哥伦布, most brokers who are specialists do so by product type: 工业, 投资s and multifamily, 办公室, 和零售, 主要是, 解释了 马特·格雷戈里 who specializes in 办公室 sales and leasing at NAI Ohio Equities.

然而, 在大城市, such as New York City, you may encounter brokers that strictly do tenant representation or work within a particular submarket of the city. As Columbus continues to grow, we are also beginning to see the emergence of subspecialization. 例如, areas such as 医疗办公室, 自存, 数据中心, 热情好客, religious institutions, 和学校, are all types of subspecialties.

Generally, the more you drill down into a particular property type, the more nuanced it becomes. Understanding those nuances is where a specialist earns their stripes.

“When looking to lease downtown 办公室 space, any commercial agent would be familiar with the terms stated within a contract and be able to negotiate them, 然而, a specialist who focuses on downtown 办公室 leasing would better know what terms are acceptable in that submarket and what can be reasonably negotiated,” 解释了 Gregory. 例如, many terms can vary from one submarket to another, particularly when dealing with leasing concessions.

Additionally, there is also something to be said for reputation. 在房地产领域, you get the reputation of the person you hire – whether it be a generalist or a specialist. But it’s worth noting that those who work exclusively within a certain industry segment are familiar with their counterparts, 他们的声誉, 甚至 their negotiation style. 除此之外, they also may have a deeper knowledge about the market because of the relationships they’ve established, such as who the “dealmakers” are, which 土地lords take care of their property and which don’t, 甚至, what properties are available that aren’t being actively marketed.

While hiring a specialist isn’t always needed, it’s worth taking a closer look at what your goals are, and then determining whether your representation has the capability of helping you achieve them.

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